I am a big believer in Les Mills and what they stand for, however, I do think they’re missing so many big things when it comes to their websites, social media, clothing, instructor resources and participant resources. I am really surprised by lack of progression with today’s technologies.
Now, every season Les Mills brings out a new clothing range which covers near enough all of the programmes. I think it’s good to see such a high visible brand not stagnate however, how do they make up the prices? Being an instructor is not cheap. Each release costs about £30 and on top of that you have insurance, quarterly workshops and time spent learning each release. Surely it’s a good thing if we can save a couple of pound here and there, especially in today’s climate?
* Picture credit – Glen Stollery – http://nzglen.wordpress.com/2010/01/31/bodycombat-44-filming/
I have been a fan of Les Mills clothing since the offset. I bought quite a few tops and shorts only to find them diminish after each wash. A small fortune spent for such a small life expectancy. It even got to the point that I had to stop wearing a couple of the items as I didn’t want to ruin them.
To be fair it’s about trial and error and I’d like to believe that the goods are now more robust and don’t fall apart over a small duration? The reason I don’t buy Les Mills gear to wear for exercising is I don’t want to be stung like I was before.
I have spoken to many instructors who really have experienced the same thing and I think Les Mills are shooting themselves in the foot with the high prices. They say the best form of recommendation is word of mouth, well, if you make things more affordable then really it would be just that. “Nice shorts, where’d you get them?”, “Were they expensive?”. I think alot of people are put off due to such prices as this scenario has happened a couple of times between myself and a variety of participants, hence the idea for this post. There are alternatives that won’t set you back a complete months gym membership if you’re looking to look and feel authentic.
Body Combat Shorts
After going over to Les Mills Clothing I have no idea how they can justify the prices for some of the gear. My word, £45 – £55 for Body Combat shorts?
Now, they do look good, but really £55?
Body Combat Tops
£35 for a branded compression top in fairness is about the going rate for this type but there are still alternatives that will save you a couple of quid and look a bit more appealing.
Alternative Body Combat Shorts
We have £55 pound to spend, lets see what we could buy.
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Alternative Body Combat Tops
For our compression tops we have £35 and for t-shirts we have £32
T-Shirts
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Compression Tops
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Conclusion
All of the above products could probably be found cheaper again through other online merchants away from Amazon. This highlights that money can be saved while buying tried, tested and well known MMA brands. Yes, we want to proudly wear Les Mills clothing but not at such a high cost.
7 Comments
Grandnat
Great article. I agree about the high cost Les Mills clothes. I tend to buy plain black Nike or Addidas tops and shorts. I don’t think the clothes add anything at all to the participants experience – branded clothes just bleed our wallets.